Empowered with behavioural insight, we identify opportunities to innovate new and existing products, services and brands in alignment with targeted sustainable development goals.
Through behavioural science methodologies, we analyse and define the behaviours required to overcome action-orientated sustainability challenges. This approach gives us a granular view on a problem, which also allows for precise impact evaluation through scale.
We believe that if we’re to design a better future for anyone, we need to understand better the people for which we are designing.
Ultimately we design new value into businesses that also benefits a broader group of stakeholders, as well as our planet.
“Stance’s design solutions have a lasting impact because the team truly understand the user’s behaviour and pain points.”Peter Ellen, CEO,
WE VIEW CHALLENGES THROUGH A DIFFERENT LENS
Behavioural Design is a methodology to change human behaviour at scale predictably. It combines Behavioural Science — the fields of Psychology, Behavioural Economics and Neuroscience — with human-centred design and impact evaluation.
We design and measure for what will motivate people to take action. Regardless of the product or programme, brand or service, we are concerned with action-orientated outcomes.
In our current time, action, then attitude, should be our order of priority.
“Stance enabled us to go from pre-revenue ugly duckling to an award-winning, internationally recognised product, synonymous with protecting the world’s most fragile artworks using sustainable technologies.”Andrew Stramentov, CEO, ROKBOX